Privacy Policy

Welcome to MadDumb (the “Game”). This Privacy Policy explains how we handle information when you use the Game distributed on Google Play.

Summary: We use Google’s AdMob to show ads. AdMob may collect device identifiers and other data to provide, measure, and improve ads. We do not collect personal information that directly identifies you, unless you choose to contact us.

AdMob Device identifiers No account signup Children’s privacy GDPR/CCPA

1) What data is collected

A. Data collected by us

  • No account data: The Game does not require you to create an account or provide your name, email, or phone number.
  • Support messages (optional): If you contact us for support, we will receive the information you include in the message (e.g., your email address and the content of your request) and use it only to respond.

B. Data collected automatically by partners (AdMob)

We use Google AdMob to serve ads. AdMob may automatically collect certain information from your device such as:

  • Advertising identifiers (e.g., AAID on Android)
  • IP address, app and device information, approximate location
  • Ad performance data (e.g., impressions, clicks, crash logs)

AdMob uses this data for ad personalization (where enabled), frequency capping, fraud prevention, and aggregated analytics. See Google’s Advertising Policies and AdMob Privacy & Messaging.

2) How we use information

  • To operate the Game and deliver advertising via AdMob.
  • To respond to your support requests.
  • To comply with legal obligations and enforce our terms.

Data retention

We retain support emails for as long as reasonably necessary to handle your request. AdMob determines its own retention periods—please refer to Google’s policies linked above.

3) Sharing of information

4) Your choices & controls

5) Regional disclosures

EEA/UK (GDPR)

For users in the EEA/UK, AdMob may act as an independent controller for advertising data. Where required, consent will be requested before showing personalized ads.

California (CCPA/CPRA)

For California residents, AdMob may treat personalized advertising as a “sale” or “sharing” of personal information. AdMob’s Do Not Sell or Share options will be honored where supported.

6) Children’s privacy

The Game is not directed to children under 13. We do not knowingly collect personal information from children. If you believe a child has provided personal information, please contact us and we will take appropriate action.

7) Security

We use reasonable administrative, technical, and physical safeguards appropriate for a small indie game to protect the limited information we handle (e.g., support emails). No method of transmission or storage is completely secure.

8) Changes to this policy

We may update this Privacy Policy from time to time. The Last updated date at the top reflects the latest changes. Material changes will be highlighted in the Game or on this page when feasible.

9) Contact us

If you have questions or requests regarding privacy, contact us at: